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Abhishek Sareen, Sales & Marketing Professional

Abhishek Sareen is a marketing professional with over 16 years of experience. He started his career as a management consultant and currently works in international business. He has set up businesses like Track & Trail, BrooksBicycles.com and created consumer brands like Montra, Machcity and Roadeo. He’s is a passionate cyclist and participated in several endurance competitive events like MTB Himalaya. His interests are in behavioral psychology, economics and chess. He is a graduate in Computer Science and an MBA in Marketing. He completed his executive education from IIM-A in 2016 focusing on business strategy.

Types of Career Fields: Read This Before You Choose a Career

July 24, 2022 by Abhishek Sareen, Sales & Marketing Professional
electrical engineer

Want to make a career decision? Our guide to types of career fields is a must-read for anyone who wants to know which career path would be right for them. Career choice is … Read more

Categories Careers, Education and Training

Personality Development: A Free Course to Self-Improvement

June 13, 2021June 3, 2021 by Abhishek Sareen, Sales & Marketing Professional
self-development strategies

Walking you through all different aspects of personality, here’s a complete, self-paced guide to personality development. Personality is the reflection of an individual’s qualities and characteristics. Personality is the intrinsic nature of an … Read more

Categories Editor's Picks, Soft Skills

What is Digital Marketing and How to Get Skills in it?

May 14, 2021 by Abhishek Sareen, Sales & Marketing Professional
how-to-use-social-media-for-career-

In the fast-paced world of the internet, digital marketing is becoming essential for every brand. Abhishek Sareen, a marketing professional with over 16 years of experience, explains what it is and how to … Read more

Categories Entrepreneurship, Marketing, Sales and Service

Why Indian Engineers are not Employable?

May 5, 2022May 10, 2021 by Abhishek Sareen, Sales & Marketing Professional
failure sad man student

Engineering is one of the most popular education choices in India, and yet many Indian engineers are not employable. IIM-A alumnus and Computer Science graduate Abhishek Sareen discusses the reasons with other engineers … Read more

Categories Counselling, Editor's Picks, News

Branding Process Steps: How a Brand Takes up Mindspace

August 6, 2022April 10, 2021 by Abhishek Sareen, Sales & Marketing Professional
marketing-career-path-coke-branding-brands

The process of building a brand is complex but amazing. Abhishek Sareen, a marketing professional with over 16 years of experience, explains branding process steps for entrepreneurs and brand managers. From a marketing … Read more

Categories Entrepreneurship

Is Marketing and Sales the Same?

March 31, 2021 by Abhishek Sareen, Sales & Marketing Professional
rahul-ahuja-IT Consultant in Telecom career-choices

Is Marketing and Sales the Same? Abhishek Sareen, a marketing professional with over 16 years of experience explains what each of these roles are, and their differences. Marketing and Sales are the most … Read more

Categories Marketing, Sales and Service, Careers

How to Become a Marketing Manager: Scope, Salary & More

April 7, 2021March 5, 2021 by Abhishek Sareen, Sales & Marketing Professional
abhishek-sareen-career-advice-tips-students-india-mba

With some of the best salaries in the industry and never-ending challenges, marketing is an interesting career choice. Here’s your guide on how to become a marketing manager in India, by Abhishek Sareen, … Read more

Categories Careers, Marketing, Sales and Service

Why You Need Social Media for your Career & How to Use it

November 18, 2020October 8, 2020 by Abhishek Sareen, Sales & Marketing Professional
marketing-career-path-creative-mba-new-ideas-student

Social media has gotten to a point where it can make or mar anyone; depending on how you choose to use it. This same place grew from being a place filled with fluff … Read more

Categories Entrepreneurship, Soft Skills

Which MBA Course is Best for Future?

August 7, 2022September 10, 2020 by Abhishek Sareen, Sales & Marketing Professional
abhishek sareen mba specialization best for future

Comparing both traditional and new MBA specializations, IIM-A alumnus Abhishek Sareen discusses which MBA course is best for future, and how to decide the right one for you. In today’s COVID-19 pandemic times, … Read more

Categories Education, Editor's Picks

Marketing Career Path: Is Marketing a Good Career?

March 5, 2021June 2, 2020 by Abhishek Sareen, Sales & Marketing Professional
iim ahmedabad mba abhishek sareen business school

Extremely respectable and highly-paid, the marketing career path can seem exciting. But are you suited for it? From its pros and cons to life as a marketing manager, here’s all you need to … Read more

Categories Careers, Marketing, Sales and Service
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